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MDF and MEDI-Collection team to extend customized medical instruments to Scandinavia
 
Los Angeles, U.S., July 8,2000 - MDF, a global medical instrument manufacturing company, crafts a suite of customizable medical instruments that makes pharmaceutical and medical equipment companies more competitive and effective in marketing drugs and equipment to healthcare professionals. The MDF suite of medical instruments as marketing vehicles increases branding longevity and impression frequency while reducing long-term marketing costs.
MDF announced today it has finalized supplier agreement with European pharmaceutical marketing agency, MEDI-Collection Denmark I/S (www.medi-collection.dk), to provide customized medical instruments as medical-centric giveaways. MDF will design and manufacture medical instruments including its array of stethoscopes, blood pressure units and neural reflex hammers. The relationship with MDF and pharmaceutical agency allows MDF to extend its reach to provide pharmaceutical companies and healthcare professionals in Scandinavia with distinctively styled and innovative medical instruments.
"We chose MDF medical instruments for its high level of quality, reliability and versatility," said Jack Hansen, senior vice president of product development of MEDI-Collection. "MDF's flexible and quality craftsmanship and reliable service helps us optimize the marketing opportunities we offer our marketers and has helped Medi-Collection establish a significant sales revenue stream," said Nynne Normann Andersen, senior vice president of sales of MEDI-Collection.